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Let’s face it, the accession of AI is inevitable and is quickly becoming part of our everyday lives in one way or another. In business, AI has become a valuable tool for gaining insights and making data-driven decisions. For marketing specifically, it’s an efficient method to improve campaign performance and reach target audiences more effectively. But how should you use AI-driven marketing in the workplace, and more importantly, what questions should you ask your partners when it comes to your preferences for AI?
To start, here are some overall best practices to consider when implementing AI in your marketing strategy:
By following these best practices, you can harness the power of AI to elevate your marketing strategy and achieve better results. We encourage our readers to use these tips themselves or reach out to us if they are unsure how to approach AI as a whole. We know it can be a little overwhelming, so we are here to help!
At Teal Marketing, LLC, we use AI-driven marketing to inspire our business strategies and fine-tune our analytics. We do not use AI tools verbatim and still greatly value the natural art of human creative writing to amplify the brands we represent.
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Anna is an author and writer who is passionate about the art of storytelling. She enjoys connecting with small businesses in her community while taking their marketing efforts to the next level of growth.